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How to Set Up Sales Tracking with Deadline Funnel & Kit (formerly ConvertKit)

Anton avatar
Written by Anton
Updated this week

In this doc, we'll show you How to Set Up Sales Tracking with Deadline Funnel and Kit. There are a few additional steps to complete as well -

Before we get started, let's look at how our Sales Tracking works in Deadline Funnel.

Similar to triggering a deadline, Deadline Funnel Sales Tracking works through a tag being added to your contact in Kit. But instead of creating a tracking record for your subscriber under the 'Tracking Started' section of your Analytics and assigning a deadline to it when the tag is added, it will create a tracking record under the 'Sales Tracked' section.

This Sales Tracking record will have the email of the subscriber, the date of the purchase, and the amount and currency that you specify when you set up the tag.

It's important to note that a Sales Tracking record will be added to your Deadline Funnel campaign any time the tag you choose is added to a contact in Kit. So it's very important that you use a tag that only gets applied when the purchase you want to track happens.


How to set up Sales Tracking with Kit

This is how you set up Sales tracking in Kit.

1. Open Quickstart in your campaign editor, and click on Set up sales tracking:

2. Here, you must integrate your Kit account with your Deadline Funnel account. We'll find the API key and API Secret Key in the next step.

3. Open the Settings tab in Kit:


4. Click on Developer:


5. Copy API Key and API Secret Key:


6. Paste the keys in the correct fields in Deadline Funnel, then click Integrate:


7. If you are seeing this message, it means that you don't have any tags in your Kit account.


8. In Kit, you can create an automation with a tag. In this example, our tag Course purchase, is applied to any user who purchases a product:


9. With our tag set up, we can now select the tag Course purchase in Deadline Funnel. Add the value for each sale. Then, click on Create A Webhook:


That's it!

Any time the Course purchase tag is applied to a user in Kit, the webhook will be automatically sent to Deadline Funnel, and you will be able to see the purchase in your Analytics page.

You can test this by creating a test user in Kit and applying the tag to the user.

Now, you should be able to see the purchase in your Analytics page:



Tracking Sales at Different Price Points

Let's say you have an offer that people can either purchase for $197 or $297, and you want to track when people purchase at either of those price points inside of Deadline Funnel.


Firstly, in order to do this, you will need to have a way to differentiate the two price points between your checkout software and Kit, and you'll want to tag them according to which price they paid.

Once you have two separate tags being applied based on the price they purchase at, you'll follow the usual steps to create your first webhook rule in Kit to trigger a sale based on the $197 purchase tag.

After you've created that first webhook rule, on that same page you'll simply change the trigger tag to the $297 purchase tag and adjust the value of the sale to $297. The page will automatically update with a new 'Create Webhook Rule' button, which you can click to create a second webhook rule in Kit for the second price point.

You can navigate to your Rules in Kit to confirm that there are two webhook rules, one for the $197 offer and one for the $297 offer.

And that's it! Now if someone purchases at the $197 price they will show up as a $197 sale in Deadline Funnel, and if they purchase at $297, they will show up as a $297 sale.


If you have any questions, please let us know at help@deadlinefunnel.com or in our live chat at the bottom right of your screen

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