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How to add a dynamic date and time to MailChimp email
How to add a dynamic date and time to MailChimp email
Anthony Xiques avatar
Written by Anthony Xiques
Updated over a week ago


This feature is only available for Mailchimp users with a Standard plan or higher

In this doc, we'll show you How to Add a Dynamic Date and Time to MailChimp Email. There are a few additional steps to complete as well -

If you want to add an animated countdown timer into your MailChimp email you can follow the instructions here: How to Add an Animated Email Countdown to MailChimp

Note: You need to integrate your Deadline Funnel campaign with Mailchimp before you can use the custom field.

Video Tutorial:

How to find the name of your Custom Field

Click on Integrations in the top blue bar:

Select the integration for your campaign:

Now click on your MailChimp integration:

Note the name of the custom field that you selected for this campaign:

How to Use Your Custom Field in Your Email

Important Note: There can be a delay between when the webhook triggers the deadline for a contact and when the contact's custom field gets populated with their deadline. Because of this, we recommend that you don't use the custom field in your emails until at least one day after the deadline is initially triggered.

1. In the email editor, place the cursor where you want to add the dynamic date and time and click 'Merge Tags':

2. Scroll down and select your Deadline Funnel custom field that you used for your API integration (we named ours 'DeadlineText'):

3. This will insert your custom field placeholder into your email: (note that the merge tag name will be different from the Custom Field name)

4. When you send yourself the email, you will see that the placeholder has been replaced with the deadline text format you chose in your setup.

NOTE : You must send an actual email, the placeholder will not be replaced in a test message. You can send the email to yourself to test the delivery.

If you have any questions, please let us know at or in our live chat at the bottom right of your screen

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