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How to Integrate Deadline Funnel with Drip
How to Integrate Deadline Funnel with Drip
Anthony Xiques avatar
Written by Anthony Xiques
Updated over a week ago

In this doc, we'll show you How to Integrate Deadline Funnel with Drip (API). There are a few additional steps to complete as well -

Our API Integration allows you to create a Workflow in Drip and start a lead's Deadline Funnel tracking based on when a webhook is triggered in that Workflow.

You only need to connect your Drip account to your Deadline Funnel account once. That involves adding the Drip API keys to your Deadline Funnel account.
Each campaign you then create in Deadline Funnel needs to be integrated with Drip as well. This means copying the webhook from Deadline Funnel for that specific campaign and adding it to your Drip Workflow wherever you want to add subscribers to that Deadline Funnel campaign.

Table of contents


How to connect Deadline Funnel to your Drip account:

If you've already connected your Drip account with Deadline Funnel,

For your first integration, you will need to add your Drip Account ID and API Token to connect your Drip account with Deadline Funnel.

Click on Settings >> Account >> General info inside your Drip Dashboard and then copy the Account ID:

Then paste the Account ID into the Account ID box in Deadline Funnel:

Back in Drip, click on 'head here' just above the Account Name field to go to the User Info section:

Scroll to the bottom to the API Token, and copy the API Token:

Paste the API token into the Token box in Deadline Funnel, then hit 'Integrate':

Integrate your Deadline Funnel campaign with Drip:

Click on the Integrations tab in Deadline Funnel and then choose your campaign to set up your Drip integration:

Click 'New Integration'

Select 'Create Deadline Funnel Tracking' and click 'Next':

Now make sure that Drip is selected and then click 'Next'.

Select the Drip account that you want to use with this integration: (you might have more than one Drip account connected to Deadline Funnel)

If you want to select a custom field in Drip to store a copy of each lead's deadline information, select it from the drop-down in the next screen, or if you want to create a new field, just start typing into the box to create the new custom field.

This is an optional step and should be completed before you copy the webhook:

Now go ahead and copy the webhook for Drip:

Add the Webhook URL to trigger Deadline Funnel in the Drip automation/Workflow

In the example below, we will set up a Workflow in Drip that sends the HTTP post (webhook) to trigger the Deadline Funnel tracking.

As soon as a contact reaches that part of the Workflow, their unique deadline will begin in Deadline Funnel, and they'll only have a specific amount of time from that point to access your special offer.

There are a lot of different variations on this that you can do with Drip and Deadline Funnel - you can trigger a deadline when someone clicks a link, completes a campaign, performs a custom event, etc.

You can either create a new Drip Workflow or edit an existing one.

Click the plus icon at the point in your Workflow where you want the deadline to begin:

Then select 'Action' from the list of options:

Select 'Send an HTTP post' from the options given:

Paste the Webhook URL from Deadline Funnel into the 'Endpoint URL' box and click 'Update Action':

Now you're all set.

When each contact reaches the HTTP Post in your Workflow, their deadline will begin.

Test your integration

You can test by adding a new contact to your Workflow, waiting until the contact has reached the HTTP post in your Workflow, and then checking under Analytics >> People Tracked in Deadline Funnel to confirm their email address was received by Deadline Funnel.

Important Note about Email Links

For the API integration to work you MUST use the Deadline Funnel email links in any of your emails that link to a sales page with a countdown timer, or that link to a page in your funnel that links to another page with your countdown timer.

In other words, the API integration requires that your subscribers click one of the Deadline Funnel email links before they reach a page with a countdown. This is necessary in order to make sure each subscriber is assigned the correct deadline.

If you have any questions, please let us know at or in our live chat at the bottom right of your screen

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