Kajabi - Tripwire Campaign

How to set up a tripwire campaign with Kajabi

Matt avatar
Written by Matt
Updated over a week ago

In this guide, we will show you how to create a tripwire campaign in Deadline Funnel.

A tripwire campaign is used for offers presented after a subscriber opts in. They usually have short deadlines (in minutes) and involve no emails.

To reference our other Kajabi guides for other campaign types, click here.

Core setup

1. Create your Deadline Funnel campaign

After creating your campaign, name your campaign and select your email provider and landing page builder.

When selecting your campaign type, select Tripwire:

➡️ Please visit our guide for more details about how to create a campaign in Deadline Funnel.

2. Add the Deadline timer to your campaign pages

For your timers to appear on your offer pages, we need to put a piece of code on those pages.

In the top menu of your Deadline Funnel account, click on Tracking Code and click the Copy button.

After you've copied the code you'll need to paste it into your webpage builder so it can track visitors and show your deadline.

➡️ Please visit our guide on adding the tracking code to your site to see page builder-specific instructions.

3. Test your campaign

Before going live with your campaign we always recommend doing a thorough test to ensure settings and deadlines are working correctly.

To do this, clear your personal tracking from your campaign and visit your page to see how the timer appears.

➡️ Please visit our guide on how to test your campaign for more in-depth instructions.

If you have any questions, contact us via chat (bottom right corner of your screen) or email at help@deadlinefunnel.com. We're always happy to help! 🙂

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